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This user guide will provide a functional understanding of how to use the digital signage platform.

This guide outlines concepts that need to be understood by the user to utilise the full functionality of the system. This digital signage platform combines common components that exist within traditional digital signage systems as well as more advanced functionality such as Targeting.

Targeting allows you to control what Content should be displayed on a Channel based on a variety of different criteria, such as date and time, display location and counter values. This allows you to target relevant advertisements at potential consumers and control when they start and stop displaying. Accurate counters for impressions, faces, clicks and conversions are maintained on the Targeting to help monetise display space.

This digital signage platform has been specifically engineered to support Android based devices and includes an APK (Android Application Package) which allows you to connect your devices. There is support for existing Windows and Linux systems with a desktop player that utilises a Java and VLC. This document will reference the players generically as the "Player" or "Installation" throughout.

separate Media Processor is included that encodes images and videos to standardised formats pre-optimised for displaying at a variety of resolutions such as 180p, 480p, 720p, 1080p and 2160p. The re-encoding of the media will be based on the source file and can not exceed the resolution of the original file. The Player will request the preferred size from the server based on the supported resolution. 


Throughout the Admin Interface you will see a variety different data types that construct the overall functionality of the platform. It is important to understand the relationships that existing between the entities and what the purpose of each is for.

Individual images
and videos.
One or more items of content arranged in an ordered list.A live stream of content and sequences.Links content or a sequence to channel.A screen with the player installed. 

Content can be uploaded or built by a content builder.

Can be "dynamic" and update automatically.

Can be a region of web page -converted to image by Web Capture.
Sequences provide a convenient grouping of content and always play in order.

Players linked to a sequence always start at the beginning, show all items and loop forever.

Sequences have no scheduling options or synchronisation. For these features use channels and targeting.
Synchronised - All players linked to a channel play content at the same time.  Should be associated to a Installation

Only approved content and sequences with a valid active period are displayed. This is defined by targeting.
Targeting defines when content and sequences are eligible for display and when they should stop being displayed.

Targeting must be approved prior to display.

One item of targeting is required for each content-channel or sequence-channel relationship.
Divided into zone or multiple zones that can display a single channel or sequence.

Allows a screen to be monitored and controlled remotely.

Counts how many times each item of content has been displayed.

Also records face counts, clicks and conversions.
Counts how many times the entire sequence of content has been displayed.

Also records face counts, QR code scans, clicks and conversions.
Counts how many items of content or sequences have been displayed on each channel.

Also records face counts, QR code scans, clicks and conversions.
Count of how many times each item of content or sequence has been displayed on a specific channel.

Also records face counts, clicks and conversions.
Counts how many items of content or sequences have been displayed by each installation.

Also records face counts, QR code scans, clicks and conversions.
Content can only be deleted if it is not linked to a sequence or targeting.A sequence can only be deleted if it is not linked to targeting.A channel can only be deleted if it is not linked to targeting.Targeting can always be deleted unless payment information is defined.Installations can always be deleted.

Installations may refer to deleted channels or sequences.


Each user has a separate account with private content, sequences, channels, targeting, installations and interactions.

Open ID or manual registration available to gain access.

An account can be linked to one or more additional accounts to share content, sequences, channels, targeting, installations and interactions. 

An account with admin or group admin permissions can edit accounts and group settings.
A group allows multiple accounts to be administered by one or more admin accounts. Admin accounts have group modify permission.

Group settings define how the server configures the admin interface. Group settings allow branding and customisation of the service. The active group can selected based on the DNS name or path.
Customer interactions are stored for reporting. 

Examples include; scanning QR code, clicking a link, completing a conversion.

Interactions refer to the content, channel, sequence, targeting or installation that caused them.
Market groups allow content, sequences and channels to be listed on the Market tab.

Other users may create targeting to request permission to use the content, sequence or channel. This is called cross account targeting.

Cross account targeting requires approval by the owner of the content or sequence AND the owner of the channel.

Registering for an Account

To begin using TargetR, you must first register an account. This can be done in either two ways depending on your Digital Signage Cloud platform configuration.

Standard Registration is the default configuration on most deployments

Generated Link Registration is necessary when your administrator has disabled standard registration


Standard Registration

If your system is configured to allow standard login and the ability to register directly on the landing page, you can signup for an account by navigating to the Fully Qualified Domain Name supplied by your partner. Your partner may also choose to setup a group specifically for your organisation which will be customised for your company or domain, an example of this could be:

Depending on your login configuration for your company, you may have Google, Yahoo, OpenID, Facebook or only a selection. The default option is to manual register an account with the Digital Signage Platform where by all details are stored on the platform in relation to your account. If you choose a third party login provider, the account will be created for you after you authenticate to your provider (you will be redirected to Google, Yahoo, Facebook).


To proceed with Manual Registration, fill in

  • Account Name (can be your first and last name, or something you feel identifies you on the server)
  • Email (Your email address)
  • Password (8 characters minimum or as defined by your administrator)

To proceed with creating your account, click Register and your account will be created and you will be logged into the system

After registering you will be brought to the Successful Login page


Generated Link Registration

If your company or partner does not allow direct registration you will be provided a registration link from your Administrator or your Account manager. A generated link will look something similar to this

The Account Name and Email Address are pre-populated by your administrator, it is possible you do not have the Google, Yahoo or OpenID sign, you can choose to use these if you prefer.

To register manually you must enter the following

  • Account Name (can be your first and last name, or something you feel identifies you on the server)
  • Email (Your email address)
  • Password (8 characters minimum or as defined by your administrator)

After registering you will be brought to the Successful Login page

Successful Login


After logging in you will be brought to a page that may look like this if your group has been configured to default to beginner mode.You will notice that your account has a shortcut code, which can be used to identify your account on the system and should be recorded for future reference. 

Full Functionality

To exit the beginner mode you can click on information button and click "Full Functionality", otherwise you can proceed with using beginner mode until you are comfortable.

If you have full functionality enabled by default by your administartor, you will land on the Home page



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Page: Home Page: Overview Page: Content Page: Sequences Page: Channels Page: Targeting Page: Installations Page: Interactions Page: Audit Page: Market Page: Cloud Button Page: Glossary